The best stunts and campaigns in one place
Follow us on Twitter

Man dangles from building in O2 #workanywhere PR stunt

A stunt today for O2 will see a man dangle from a wall while working at a desk in Great Eastern Street, London, to prove the phone company’s ‘work anywhere’ message.

There’s a live-stream here at the bottom of this O2 page and the man in question is Caspar 01

Twitter reports state that crowds are already starting to gather. Here’s a picture of the desk he’ll be working at today:

O2 wall dangling Caspar 01

Nice work O2, throwing money at stunts is no match for simple and relevant creativity.

Also, Soul Calibur V is a new video game release. Given that O2 could have chosen anywhere for this, there has to be some sort of tie-in, as the game will undoubtedly feature in any and all pictures of the #workanywhere stunt. Here’s a recent stunt Namco Bandai did for the game, where they carved characters into a mountain.

zp8497586rq
zp8497586rq

Posted by:

Rich Leigh works at Frank PR, having previously worked at 10 Yetis in his hometown of Gloucester. He started PRexamples.com in January 2012, after writing about Good and Bad PR for a number of years. He also founded light-hearted PR/journalist award scheme The CRAPPs in 2010 on behalf of 10 Yetis. In March 2013, Rich launched blogger outreach tool bloggabase.com with Andy Barr. Rich lives in Gloucester with his wife and two children. He tweets @RichLeighPR

Follow @goodandbadpr | Rich Leigh on Google+