To celebrate their ‘Summer Of Sex’, Ann Summers has ‘hijacked’ (or bought/hired, whichever sounds sexier) an ice cream van, rebranded it as the I Scream van and is taking it around the UK, giving away naughty goodies and ice cream.
The van has so far visited Newcastle, Manchester and Liverpool, and is in London today and Birmingham tomorrow.
Here’s what Ann Summers is offering in return for various acts:
I perused the Ann Summers Facebook page to have a look at the ‘sex face’ images, and to be honest, it’s a slippery, depraved slope, with expressions ranging from psychopathic to ‘I’m bored, can I have my free goodie bag, now?’. Have a look by clicking here.
Here’s my personal favourite:
And here are a couple more shots of the van, including one of somebody who actually donned a bikini for free stuff:
More info here: Sexy Uncovered
Involved: Ann Summers’ copywriter John Yossarian (responsible for, in his words: ‘photography, and had some creative, conceptual and logistical input’).