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Campbell’s Soup launch limited edition cans to celebrate 50th anniversary of Andy Warhol art

Campbell’s Soup has released some brilliant limited edition cans of its soup to celebrate the 50th anniversary of Andy Warhol’s famous pop art featuring the brand.

 The soup maker will unveil 1.2m cans at Target stores in the States from Sunday, costing 75 cents each. The cans will come in four separate colours, and include famous Warhol quotes such as  ‘In the future everybody will be world famous for 15 minutes.’

Source: TVC Group’s Adam Clyne

 

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Rich started PRexamples.com in January 2012. It has been named Vuelio's top PR blog. He runs consumer PR agency Radioactive PR, which has two offices in the UK. He also wrote 'Myths of PR', which went on to become Amazon's best-selling PR book within days of release. In March 2013, Rich co-founded blogger outreach service bloggabase.com. He tweets about PR stunts, campaigns and other media bits and pieces @RichLeighPR

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