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Single men toured around France in toy boxes in dating website PR effort

Posted by on 14th Sep 2012 in ALL, Entertainment, Other | 0 comments

French dating website AdopteUnMec.com (AdoptAGuy.com) has unveiled a travelling roadshow, showcasing single men by putting them on display inside human-sized toy boxes.

The ‘shop’ will tour Paris for the next week or so, before heading on to Brussels, Lausanne, Toulouse and Lyon.

The boxes include toy-sounding names for each guy, including “Mr Muscle” and “The Rocker“.

Thanks to Diffusion PR’s Christopher Charnley for Tweeting with this.

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ABOUT THE AUTHOR

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Rich Leigh is an account director at 10 Yetis PR Agency. He started PRexamples.com in January 2012, after writing about Good and Bad PR for a number of years. He also founded light-hearted PR/journalist award scheme The CRAPPs in 2010 on behalf of 10 Yetis. In March 2013, Rich launched blogger outreach tool bloggabase.com with Andy Barr. Rich lives in Gloucester with his wife and two children.

Follow @goodandbadpr | Rich Leigh on Google+

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