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Magazine turned into iPhone dock to celebrate CocaCola.fm birthday

To celebrate the first birthday of CocaCola.fm, an online radio station in Latin America, Coca Cola turned Brazilian teen magazine Capricho into an iPhone amplifier.

There’s little more to say than this is a neat little idea. The minute long video below shows all:

Source: Think Differently, via Lyndon Johnson

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Rich started PRexamples.com in January 2012. It has been named Vuelio's top PR blog. He runs consumer PR agency Radioactive PR, which has two offices in the UK. He also wrote 'Myths of PR', which went on to become Amazon's best-selling PR book within days of release. In March 2013, Rich co-founded blogger outreach service bloggabase.com. He tweets about PR stunts, campaigns and other media bits and pieces @RichLeighPR

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