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Virgin Atlantic take over park bench in NYC to give public ‘taste’ of the flight experience

Virgin Atlantic took over a bench in Manhattan and gave those that chose to sit on it ‘a taste of the Virgin Atlantic experience’, which meant a series of individual and brilliantly choreographed surprises.

The members of the public look genuinely shocked at having been offered the chance to dine in style, watch movies and play games such as Space Invaders, all with a real life twist.

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Rich started PRexamples.com in January 2012. It has been named Vuelio's top PR blog. He runs consumer PR agency Radioactive PR, which has two offices in the UK. He also wrote 'Myths of PR', which went on to become Amazon's best-selling PR book within days of release. In March 2013, Rich co-founded blogger outreach service bloggabase.com. He tweets about PR stunts, campaigns and other media bits and pieces @RichLeighPR

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