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‘Not so sweet’ Dubai marriage proposal fail

Congratulations to Cadbury this week for keeping us entertained in Dubai. Earlier this week a video went viral showing a very public marriage proposal in a popular Dubai Mall go horribly wrong. Before he had a chance to finish “will you marry me” the lovely lassie had whipped the ukulele from the hands of the Mariachi and clocked him over the head with it. Awkward. What was eventually revealed as a...

Milka – what would you do with your last square of chocolate?

Milka challenged French consumers to “dare to be tender” by donating the last square of their chocolate bar. Packs were sold with a square missing, and the Mondelez International-owned brand invited consumers online to either claim the piece for themselves or donate to a loved one. By using the product itself as the main media hook, the campaign used the insight that the last chocolate bite is the best...

MINIs turned into road worthy roller coasters in fun stunt through the streets of Toronto

Three MINI Cooper S models were made to look like a roller coaster, each customised by replacing the roof and rear seats with roller coaster frames, lights and wind blowers. Professional drivers drove through Toronto in late-July, turning the streets into a real life roller coaster ride as part of MINI’s ‘Not Normal’ campaign: For those of you who like a good making of video, here it...

¡¿ Viva La Restaurant Revolution !? – eatery exclusively serves conflict zone cuisine

The hungry people of Pittsburgh have been ditching diplomacy and waging a war on gastronomy with the launch of ‘Conflict Kitchen’ – a one-of-a-kind restaurant exclusively serving food from countries the US is in conflict with. Open seven days a week, the ever-changing menu and identity is dictated by geopolitical relations and US foreign policy – alternating every few months and enhanced “by...

Tadaa! Like Instagram, but in 3D

First came green and red specs, then Smurf-ahontas/Dances with Wolves mash-up Avatar and a desire to print plastics followed, but now comes the dawn of ‘Tadaa’ – giving the general public the ability to convert any photo into 3D images online. Launching this week and already receiving quite a bit of buzz among the global Twitterati, Tadaa 3D is very much the technologically proficient cousin of Instagram...

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