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Shocking charity ad shows real footage of woman giving birth

BEJESUS, this is intense. Save the Children will air this ad tonight during ITV’s 10pm news as part of its ‘No Child Born To Die’ campaign – but be warned, it’s not just another child looking sadly at the camera whilst swotting away flies. It’s gritty, hard-hitting and features some pretty distressing footage of a very young woman giving birth: Called ‘First day’, the...

Pepsi Max Inspired Runner Pulls Off Unbelievable 360 Degree Trick

To demonstrate the power of Pepsi Max, the brand commissioned a viral stunt from free runner Damien Walters. The world competitor in trampolining attempted to run a 360 degree loop. This is the sort of breathtaking stunt you would expect from a cartoon game hedgehog called Sonic and makes for a captivating viral video. It follows his emotional journey from crash mats to triumph, as the safety net gets pulled away...

Giant mango theft is PR stunt… probably

A giant ten-metre-high mango model owned by the tourist board of Australian town Bowen has disappeared in what appears to be a publicity stunt. The story goes that tourist attraction, built in 2002 to promote Bowen’s status as a mango growing district, was discovered missing on Monday morning and that CCTV footage showed a suspicious looking truck arriving at the site. However, the speed and effectiveness of the...

Coke’s Solution To Social Media Addiction

“Did you know that the world spends 4 million years online every month?” asks the latest YouTube video from Coca Cola. The fizzy drinks giant has come up with an unusual way of getting us to put down our phones and kick the social media habit. The Social Media Guard promises to takes the “social” out of media and puts it back into your life. (P.S My dog had one of these fitted by the Vet...

Social Media Polygraph Finds Truth on Twitter

The world of social media is one fraught with speculation, discussion, debate and well, large helpings of utter horsesh*t. As an ardent advocate of all mediums of social media I am most certainly guilty of contributing to the genre of misinformation – so am also among the anxious many about the advent of an online lie-detector, specifically being built to weed deceit out of the digital ether. Currently under...

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