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Male sex toy testers required in pun-laden PR campaign

Sex toy company Hot Octopuss is recruiting for male ‘orgasm engineers’. Which is really just a fancy way of saying ‘sex toy testers’. (WHICH, incidentally, is an idea I and my old 10 Yetis team put to another sex toy company. They turned down for being ‘a bit much’). All that aside, the pun-happy (hand)job description asks that applicants are over 18, have ‘good...

Londoners targeted in Sharknado shark attack stunt

Members of the public became the unsuspecting victims of a shark attack in this hidden camera stunt to promote Sharknado 2: The Second One (going out on Syfy channel at 9pm tomorrow, Thursday the 31st July). Customers at Steve Hatt Fishmongers in north London were ‘attacked’ by an animatronic shark as they passed it, placed on the fish counter as if for sale. The ‘fresh killer shark’ was...

Want to see a campaign starring real-life, talking, moving bags of tile grout? Course you do.

Taking what is possibly the dullest client product in the history of marketing briefs – tile grout – an agency called Hybrid Studio, based in the Czech Republic, has created something that certainly makes it stand out on the shelves. Forgetting the cringeworthy headline-friendliness of dubbing it ‘the world’s first talking tile grout’ (SERIOUSLY WE NEED TO STOP THIS IT’S GETTING...

World’s first driveable deckchair unveiled on Brighton Beach

The world’s first driveable deckchair has been unveiled on Brighton beach by car hire comparison site Holiday Autos. According to this piece on the Mail, the motor-powered ‘Ultimate Deck Chair’, designed by artist Solomon Rogers, comes complete with a self-adjusting GPS parasol, a boom box (HELLO 1990), bonnet-based sand pit and a refrigerated slushy machine. All in all – a nice summery...

Positive pants from Fruit of the Loom

A pants-related campaign from Fruit of the Loom (you’ll remember their t-shirts from school) – this time rewarding customers with ‘negative’ names by giving them free pants. Part of its Negative Names, Positive People campaign, Fruit of the Loom offered free undies to Facebook users whose names have negative connotations i.e. (grumpy) Gus or Debbie (downer). Those claiming their free...

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