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Christmas Dinner Hot Dog

Christmas dinner Gimmicks

In 2010 we had the Christmas flavoured Pot Noodle and last year the ‘Christmas tinner’ (Christmas Dinner in a tin from retailer Game) which topped the PR Christmas gimmick tree.

  This year its the turn of the ‘Festive Hotdog’ courtesy of Manchester’s Splendid Sausage Company. The hot dog bun is stuffed with a festive feast of turkey, sprouts, roast potatoes, parsnips and pigs in blankets. Veggies are not left out, as the £10 gourmet dog is also available wrapped in seaweed (I wasn’t aware this was a Christmas tradition myself!)

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This latest stunt popped up on The Mail Online and in the Daily Star which is great pick-up for a independent restaurant in Manchester and just goes to show there is still plenty of PR servings to be had from the ‘Christmas dinner’.
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Jessica White is a freelance publicist living in Sydney. She is a Bournemouth University PR Graduate and has also worked within the press offices at Kazoo, Sky and Channel 5.