Poopy Cat founder Thomas Vles cycled more than 300 miles from Amsterdam to London with his two cats in a custom-made Kittymobile that had been specially converted from a traditional Dutch bicycle to launch the brand to Brits.
Here’s a video put together of the campaign:
The two cats – Mushi and Cheesy, fresh from their turns in the Poopy Cat Dolls with breakthrough single ‘Do You Want my Purr Purr’ (racking up quarter of a million views…!) – have joined the entrepreneur on the red carpet as they arrive to open the poop-up store.
Poopy Cat recently secured global media attention with more than a million views for its video of a regular day at the office (which you can watch below). Although animals at the office sounds like a great idea, I can’t see many managers leaping at the chance to have dozens of poopy cats waltzing around.
Involved Agency: The Wern