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Carlsberg unveil what is ‘probably the best shopping trolley in the world’

Beer brand Carlsberg has today launched what it says is ‘probably the best shopping trolley in the world’ – with public reaction captured in this secretly filmed stunt video filmed in ASDA, Clapham Junction this week. Having partnered with car customisers Yiannimize, the brand has revamped an ASDA trolley because… well, because it’s cool and they can. (No surprise they decided...

Former England player Stuart Pearce signs for UK’s ‘worst’ football team

Ex-England footballer Stuart Pearce is coming out of retirement – at the age of 53. And he’s going to be paying to play.In a clever stunt from Direct Line, piggybacking on recent headlines condemning Longford AFC as the ‘worst football team in the UK’, the man they call(ed) Psycho is making a comeback. Now, I hear on the grapevine that some people involved with the local (to me – I...

Condom machine installed with breathalyzer to prevent drunken mistakes

Imagine going on a night out with your mum and her telling you who you can and can’t kiss. This is like that. ‘Beer Goggles’ is something everyone has experienced. After a tequila or ten we’ve all made the odd bad decision and spent the night someone we wouldn’t normally and woke up the next day full of hangover and full of regret. Match.com has come up with the solution and is...

Fifth lion unveiled in Trafalgar Square highlights that ‘time is running out’ for African lions

As part of TV channel Nat Geo Wild’s Big Cat Week, a fifth lion sculpture has been added to the four already in place at Trafalgar Square, London. The installation, made of more than 500 clockwork parts, aims to communicate that ‘time is running out’ for Africa’s wild lion population. Countdown presenter Rachel Riley presented Trafalgar Square’s latest addition to press this...

Airbnb igloo and subsequent shutdown is a PR stunt and that’s OK

Have you seen the guy that build and listed an igloo on Airbnb? If not, here’s the story. A guy built and listed a ‘2 person igloo’ in New York City on Airbnb. For $200 a night. This comes after the record-breaking blizzard that’s dumped ‘about 26 inches of snow on the city’, according to the above link: Need a place to #IglooAndChill? Come stay in the #IndiaStreetIgloo on...

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