Origami installation highlights what people are saving for

By on Wednesday, August 3, 2016

Online banking system, Raisin.com, recently partnered with Ross Symons (an origami artist) to get members of the public talking about what they are saving for.

The large origami installation on London’s South Bank, drew in the crowds for Symons to then interview – watch the video below.

If you watched the video you’d know that answers varied from holidays to horses to Italian cars. Symons then briefly steps away and creates a piece of origami based on their answer from a bank note, pretty neat hey!

The 1000 origami cranes that made up the installation were made by children in Africa in partnership with a non-profit organization, Origami for Africa, which teaches children the art of origami and the value of pocket money and saving (not sure if this means they were paid or not). The paper cranes were then flown to London to create the eye-catching installation.

(Agencies involved – Retroviral)

Comments are closed.

Trending Campaigns

Get the best creative brand campaigns directly to your inbox, every Friday!

Hide forever...