The Trinidad and Tobago Tourist board is hosting a two day pop-up at the Manchester Trafford Centre, it will take place from the 1st to the 2nd of October. The pop-up aims to create awareness of Thomas Cook’s first flight from Manchester to Tobago, which launches in November.
The pop-up will be made up of four zones: Relaxation, Adventure, Nightlife and a Scuba zone. The different zones were created to provide a virtual experience to shoppers, allowing visitors to be fully immersed into the culture of the Caribbean and experience island life first hand. Before entering the pop-up people are required to check in, as if they were flying off to a holiday destination. There will be a range of fun activities to try, including a limbo challenge, digital biking, jazz music and lots of competitions.
Sheona Walker, promotions analyst at Tobago UK said: “We wanted Mancunians to live and feel our island and to really bring it alive. The Tobago Island experience allows consumers to be educated about the destination and immerse themselves in the location before they decide to buy.”
This pop-up sounds engaging and fun, I’m sure it will brighten what I assume to be a rainy and cold day in Manchester.