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Pringles launches full Thanksgiving dinner flavours

Being raised in Wales, I’ve never experienced a proper Thanksgiving dinner, but I’m pretty sure Pringles (or crisps in general) feature heavily in it. Until now! Pringles has launched the first ever Thanksgiving Dinner flavours. Each ‘dinner’ contains a tray of eight new Thanksgiving themed flavors: Turkey, Mashed Potatoes, Stuffing, Cranberry Sauce, Creamed Corn, Green Bean Casserole, Mac...

Deliveroo trolls UberEats by giving away free doughnuts because UberEats stunt fails massively

So I wrote a PR Examples post yesterday about the Krispy Kreme stunt with UberEats and the fact that it bombed when the UberEats app crashed. Today I see that Deliveroo has an awesome PR team because they saw what was happening with UberEats and decided to offer free doughnuts in person… with no risk of the website crashing. At least 1,000 doughnuts were handed out at Cannon Street, Liverpool Street and Kings...

TK Maxx delivers fake snow to customers

Ahhh the brands have started their Christmas PR stunts and I couldn’t be happier! TK Maxx is hiding a limited number of special snow globes in a few Irish stores from the 18th November, and if you happen to find one, which seems easy seeing as the globes are 2 foot long, then the discount store will deliver fake snow to your house. The advert’s pretty great as well. You might think this is a bit of a...

Krispy Kreme gave away 36,000 FREE doughnuts… But it didn’t quite go to plan

Yesterday, Krispy Kreme gave away 36,000 free doughnuts through the UberEats app. Unfortunately, it was only in London BUT the lucky people claiming would be getting a dozen! All Krispy Kreme were asking was for the public to download the UberEats app and order from 2pm. Simple enough right? Unfortunately not… The public were a bit too eager to claim the free doughnuts – well of course – and the UberEats app...

London Lifesavers – Cabbies become capital’s new heroes

E-hailing app, mytaxi, has created the Knowledge+ – an enhanced version of the Knowledge, that provides tools for its 17,500 drivers to help save lives. Backed by St John Ambulance, the pioneering programme is the first of its kind, and includes essential health, safety and people skills to help drivers deal with medical emergencies. The move comes after a survey by mytaxi found many drivers had been used as...

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