Booking.com created ‘Britain’s highest bedroom’ for Bonfire Night

By on Wednesday, November 8, 2017

Holiday site, Booking.com, created a bedroom at the top of the Shard to give a couple an amazing view of the Bonfire Night celebrations.

Bedroom in The Shard competition

The Shard is the tallest building in Western Europe, and Booking.com said the room it created was Britain’s highest bedroom. According to the brand, it was the first time someone had stayed overnight at the viewing platform.

Booking.com launched a competition for the chance to win this overnight stay in the Shard. The couple from Nottingham won the competition by telling Booking.com what a stay in Britain’s highest bedroom meant to them.

The night included a three-course dinner inspired by Bonfire night, and the chance to stargaze and enjoy fireworks from the Shard’s open-air viewing platform. The couple then got to enjoy an overnight stay in the stylish, luxury bedroom, with a delicious breakfast at sunrise the next morning.

It was a great stunt to begin with, and I’m sure this couple won’t forget this incredible night. Well done Booking.com, not only for the stunt but managing to convince the Shard to let them use the building!

Comments are closed.

Get the best creative brand campaigns directly to your inbox, every Friday!

Hide forever...