The best stunts and campaigns in one place
Follow us on Twitter

NIKE creates world’s first LED track when runners can race themselves

I’m not going to play it down – this is insanely cool from NIKE. The sportswear giant has created the ultimate pop-up for runners – the world’s first LED running track where you can actually race yourself. The figure-of-eight arena takes up a whole city block in Manila and is cleverly shaped like a NIKE’s LunarEpic running shoe. The 200 metre track is lined with LED screens which allow...

McDonald’s introduces the Frork to scoop up lost toppings

No, I didn’t misspell ‘fork’ in the headline – it’s really a Frork! McDonald’s has created a new utensil that finally (?) lets dinners turn their fries into a more successful scooping machines for those sauce and toppings spillages. Struggling to visualise it? Check it out in action: The Frork has been launched alongside McDonald’s Signature Crafted Recipes range of burgers...

Baywatch for a new generation: The Slow Mo Marathon

For those of us old enough (cough, only just!) to remember Baywatch on TV, the iconic slow motion beach run of the opening credits is the stuff of legend. To celebrate the release of the new Baywatch film featuring Dwayne ‘The Rock’ Johnson and Zac Efron, Paramount hosted the world’s first Slow Motion Marathon in downtown LA. Alongside some of the cast members, thousands of ‘runners’...

Heineken wants to #OpenYourWorld in new campaign

Heineken is asking us to think differently about the people around us, and about them as a brand, as part of their latest campaign. #OpenYourWorld sees the beer giant try to convince people that although their fundamental beliefs might mean, on the face of it, they can’t enjoy a drink and a chat together, it doesn’t have to be the case. The campaign has been launched with the video ‘Worlds...

Beanz Meanz…Pop-Up!

Can you believe Heniz Baked Beans have been around for over half a century?! To celebrate FIFTY YEARS since the iconic ‘Beanz Meanz Heinz’ ad slogan was first used, the brand has opened a pop-up baked bean café in Selfridges. Customers can get their hands on tomato sauce-drenched deliciousness like beans with crispy bacon, beans with ham hock and beans with scrambled egg, all of which come with the...

« Previous Entries