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Wonderbra launches new raunchy smartphone app

Well well well, who remembers this campaign from just a few months ago? Apparently the undressing fever has caught on; now embraced by leading underwear brand, Wonderbra. By downloading the smartphone app, people (and by people I mean men and hormonal teen boys whose parents have put locks on their computers) will be able to strip the model down to her underwear. From this… To this… Martina Alexander,...

Every Little Helps: Tesco creates 1960s pop-up store

For this weekend’s Goodwood Revival Festival, superstore giant Tesco has created a 1960s pop-up store in Goodwood, Chichester. The Goodwood Revival is a three-day annual festival that celebrates the vintage cars and motorcycles. The Tesco store is modelled on the 1966 Brixton store. Customers will be able to browse the retro shelves in true 1960s style with the opportunity to purchase Marathon Bars and Opal...

A crown crust fit for a Queen- Pizza Hut send Jubilee-inspired pizzas to journalists

Pizza hut have been hand-delivering crown-shaped pizzas to journalists across London this afternoon. The likes of Heat, Nuts, and Stylist Magazine have all received one of these mouth-wateringly GOOD looking pizzas. (Yes, I’m jealous too.) What a novel idea, and one that I’m sure has gone down a royal treat for all those that got to indulge. You can check out the Pizza Hut Jubilee spoof...

“Drag Him Away” – Domestic violence campaign launches at Euston Station

2012 has been a big year for interactive campaigns so far, and the National Centre for Domestic Violence has followed suit and launched a new interactive campaign at Euston Station. The campaign was created by creative ad agency, JWT London, and features billboards around the station that show a video of a man being domestically violent to a woman. The ad encourages people to use their phones to ‘drag him...

Trident set up product dispensing machine in central London

Similar to the Mr Kipling campaign that took place only weeks ago, Trident have set up a product dispensing machine in the centre of London’s infamous Covent Garden. I came across this intriguing machine on my lunch break just a short while ago and couldn’t resist going up to get a closer look. However like many other passersby that I observed from a distance (it wasn’t as creepy as it sounds), I found...

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