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Cluck Cluck! Royal Mail apologises for lost Nando’s voucher with chicken pic

How to turn a customer complaint into an opportunity. When Nando’s received a complaint from Jeremy Cole, they responded in a very standard letter plus gift voucher format. But, uh-oh! Unlucky Jeremy’s voucher didn’t make it through Royal Mail intact – sparking further anguish… “So @NandosUK sent an apology & voucher for the plastic in my meal. But the bloody @RoyalMail have...

Dulux piggybacks #BRITs2013 with reactive ad

Dulux, in the midst of the Brits sent out a clever tweet using the colourful design of this year’s award to drive home it’s own tagline ‘let’s colour’ and tying it to their own products. “Looks like Damien Hirst may have used some of our favourites on the #BRITs2013 award!” It may not have had huge attraction but it is certainly well executed as the ad clearly drove home...

Trampoline Bridge proposed in Paris

AZC, an architectural company in Paris responded to ArchTriumph’s brief ‘A Bridge in Paris’ with a proposal to install an inflatable trampoline bridge; to bounce your way over the River Seine. “It appears to us that Paris has enough bridges. Our intention is to invite its visitors and inhabitants to engage on a newer and more playful path across this same water. We propose an inflatable...

Max Clifford key note speech at Leeds Met #CIPRNC

See for yourself: Leeds Met’s video of the speech. Max Clifford regularly endures a huge amount of blame for the ‘bad’ reputation of t A Powerful Forex Trading Strategy For Day Traders he PR industry, and as he addressed PR students and practitioners at Leeds Met today, that was no different. There were some very interesting moments of sincerity, I have to admire his straight forward nature. His...

Charity takes over ‘404 Not Found’ website error pages

Missing children are to be sought via the error pages websites display when people reach deleted webpages in a collaborative effort from various charities and organisations. Through the NotFound initiative pictures and biographical details of missing children will be placed on the 404 Not Found pages that appear when internet users try to access broken or dead links. This information will be supported by a strong...

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