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Kettle Chips upgrade London office workers lunches

Free lunch? Don’t mind if I do! Kettle Chips’ new stunt has given Londoners on their lunch break just this, however they did need some persuading… An undercover actor was hired by Kettle Chips to encourage office workers to upgrade their dull lunches in a park in London – the stunt was filmed with hidden cameras and documented the comedic actor as he struggles to get people to have lunch with him, but...

‘Broken’ billboards promote screen replacement offer

Last week, mobile company O2 promoted their new screen replacement offer through ‘smashed’ billboards across the country. With three in London and one in Liverpool the stunt was made to look as authentic as possible even including safety barriers around them, to highlight the ‘accident’. The stunt has had quite the reaction on twitter, with some people even being fooled by it. However, O2 have been setting...

German supermarket clears shelves of foreign foods to protest about racism.

In response to migrant-related racism, the Edeka supermarket in Hamburg, Germany has removed all foreign products from their shelves. The stunt made a point about how prejudiced people are only sold German-made products for the entire day, showing the public, the benefits foreign countries provide. Even though they lost tens of thousands of pounds due to the stunt, Edeka has received a lot of positive feedback and...

Universities luring students to join courses through Snapchat!

With A level results out today, within the last week universities have been resorting to Snapchat and WhatsApp to try and get students to fill up courses during the ‘clearing’ process, with Administration staff even sending selfies to potential students. Why? In a bid to fill empty spaces on their courses the new campaign being done by universities, such as De Montfort and Staffordshire University,...

Walkers threaten to ditch three of its most loved flavours!

In the last week Walkers has released its latest PR stunt claiming it is considering discontinuing three popular flavours – Salt and Vinegar, Prawn Cocktail and Smoky Bacon. Putting its fate in the hands of the British public, the company is asking people to ‘choose me or lose me?’ by voting for their favourite flavour in the new campaign. Each ‘British’ original flavour is being challenged by a new...

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