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Facebook turns the London Eye into big UK election pie chart

Facebook is using The London Eye to show how people in the United Kingdom have been engaging with the election so far on the platform. Launched today (Friday 1st May) Facebook says it hopes the large-scale data visualisation, perfectly located near Westminster, will help increase actual voter turnout on election day. According to Facebook there have been around 52 million interactions on Facebook connected to...

There’s a billboard at Old Truman Brewery today which dispenses FREE beer

    As part of the ‘If Carlsberg did…’ campaign, Carlsberg have put up a 12 metre wide billboard that dispenses free beer! Naturally, it’s on the side of Old Truman Brewery in Shoreditch. Ice cold beer will be available on tap today (8th April) from 1 – 7pm. #ProbablyTheBest   Agency:...

Dove ‘Choose Beautiful’ Campaign Encourages Women To Be Anything But Average

Dove have some great videos on their YouTube page focussing on real beauty. For their latest video, Dove set up signs above doors in San Francisco, London, Delhi, Shanghai, and Sao Paulo. One sign said ‘beautiful’ and the other said ‘average’. They filmed a “mini-documentary” video of women’s reactions as they walked up to, and through the door. Anyone who looked...

O2 is giving away cinema tickets to people who send in their Orange/EE sim card

O2 is looking to capitalise on the end of Orange Wednesdays by offering consumers who send in their Orange or EE sim cards a free pair of cinema tickets. O2 will give away a pair of cinema tickets to the first 200 people who send in those special Orange Wednesday sim cards. In a blog post announcing this sim rehoming, O2 says: To get your hands on a pair of our tickets, just pack up that sim and send it to us at...

Bruised woman on this billboard by Women’s Aid heals as people pay attention to her

A new outdoor billboard which depicts a woman with a bruised face that actually changes and heals as passersby stop and heed the words “look at me” has been installed at Canary Wharf. The ad by Women’s Aid is timed to coincide with International Women’s Day on Sunday, March 8th, with the engagement-activated screen raising awareness of how domestic violence charity Women’s Aid saves...

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