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PR Lessons In the Chick-fil-A “Controversy”

On August 1, thousands swarmed to their local Chick-fil-A restaurant to participate in former Arkansas Gov. Mike Huckabee’s creation, “Chick-fil-A Appreciation Day”. The event was created by Huckabee to counter recent boycotts launched by gay marriage activists after Chick-fil-A CEO Dan Cathy said he was “guilty as charged” for not supporting gay marriage and for his donations to...

Time Magazine Breastfeeding Cover Captures Social Media’s Attention

The newest edition of Time Magazine shows an act between a mother and her son that has been going on for ages. This simple act of breastfeeding captured on the cover has the United States abuzz with opinions. According to the source article (see link below) by Los Angeles Times reporter Rene Lynch, “The magazine is the talk of the nation this morning, dominating the morning talk shows, the radio shows, social...

The Avengers Assemble A Killer Marketing Plan

It’s not as if the Joss Whedon directed The Avengers, which opens today, needs any more marketing help but this Target commercial (which first aired during the recent Nickelodeon Kid’s Choice Awards) makes you once again realize the impact this blockbuster will have on all of our wallets…especially mine. Most importantly, it makes an adult like me feel like a kid...

Is Disney Going To The Dogs?

To celebrate the release of Lady and the Tramp on Blu-ray and DVD, a London based PR firm (can someone find out who? I want to give them credit.) decided to hold a screening for the canine demographic portrayed in the film at the Soho screening rooms in London. Although using the dogs is very cute and great for photo ops, I would hate to have been the usher for that show. Sources: Talk Talk, Total...

Honda Gets It Right With Ferris Bueller Tribute

The best part about the Super Bowl for many people are the ads. Honda’s campaign for their CR-V revisits one of my favorite films of all time, John Hughes’ classic Ferris Bueller’s Day Off, and has Matthew Broderick playing himself, but in a Ferris kind of manner, feigning sickness from the movie set so he can just hang out and be a slacker for a day. Todd Phillips, of The Hangover fame, directs...

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