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Nokia lights up London square to launch two Lumia handsets

Yesterday saw the launch of Nokia’s two new Lumia handsets with an audiovisual show in conjunction with music producer deadmau5. The launch used immersive visual technology to enable the square in Southwark to be ‘played’ like a musical instrument. Nokia rigged Flat Iron Square in Southwark, using specially developed software, to come alive in sequence to a deadmau5 set. The square was decked out with...

Canary Wharf wakes up to a giant cup of coffee

Yesterday morning saw Italian coffee machine makers De’Longhi’s attempt at breaking the Guinness World Record by making the largest cup of coffee. The cup was a welcome sight at Canary Wharf tube station in the heart of the financial district. The enormous giant blue coffee cup stood at 2.9m by 2.6m wide holding 216,000 expressos – that’s a huge caffeine boost! It took a team of four...

British Airways Home Advantage

British Airways has kick-started the promotion of its status as a Team GB Olympic partner with a television advertisement during the European Championship England v Ukraine football match last night with a very cool ad campaign. The ad, part of the airline’s Home Advantage campaign features one of BA’s jets strolling through London and showcasing landmarks such as Trafalgar Square and the Palace of...

Bakery commissioned to create giant cupcake tree artwork

Cupcake bakery Crumbs and Doilies was commissioned by Japanese TV show ITTEQ  to create vanilla sponge and buttercream artwork of a cherry blossom tree – a significant symbol in Japanese culture. This was created by designer Laura Hadland. The cupcakes were prepped and baked in the Crumbs and Doilies kitchen in Wandsworth in south west London, then transported to the High Cross Shopping Centre in Leicester...

Shocking stunt to promote anti-animal testing policy by Lush

Lush created a shocking and hard hitting PR  stunt to promote their anti-animal testing policy by subjecting a woman to ‘animal tests’ in their Regent St window.  Humane Society International and Lush Cosmetics have joined forces to launch the largest-ever global campaign to end animal testing for cosmetics using: Jacqueline Traide. Jacqueline volunteered for her starring role in the shocking...

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