The best stunts and campaigns in one place
Follow us on Twitter
Currently Browsing: ALL

Nescafé’s ‘Hello Bench’ literally brings strangers together over coffee

In an outdoor marketing effort during the recent Salone del Mobile in Milan – an annual furniture fair, ‘the Nescafé Hello Bench’ was tested out. The bench got shorter when two people sat on it thanks to a couple of sensors, bringing strangers together over coffee. Now, I like this as a concept (look at these bloody ad agencies lording it over us with their excessive budgets, though), and this...

Testicular Cancer charity asks Kiwis to map out cock and balls with mapping app

Last month Testicular Cancer New Zealand teamed up with FCB New Zealand to kick off a social campaign called #GoBallsOut for Testicular Cancer Awareness Month. The campaign asked men to walk, run, cycle, skip, kayak the outline of a “Cock & Balls” by using fitness Apps such as Strava, MapMyWalk, Runtastic etc. So not only did this campaign get people thinking about one of the most common forms of cancer...

NIKE creates world’s first LED track when runners can race themselves

I’m not going to play it down – this is insanely cool from NIKE. The sportswear giant has created the ultimate pop-up for runners – the world’s first LED running track where you can actually race yourself. The figure-of-eight arena takes up a whole city block in Manila and is cleverly shaped like a NIKE’s LunarEpic running shoe. The 200 metre track is lined with LED screens which allow...

McDonald’s introduces the Frork to scoop up lost toppings

No, I didn’t misspell ‘fork’ in the headline – it’s really a Frork! McDonald’s has created a new utensil that finally (?) lets dinners turn their fries into a more successful scooping machines for those sauce and toppings spillages. Struggling to visualise it? Check it out in action: The Frork has been launched alongside McDonald’s Signature Crafted Recipes range of burgers...

Giant dragon appears on Cardiff Castle’s ramparts to mark Champions League final

Super quick one, this. A couple of years after the similarly executed ‘rugby ball in the wall’ stunt to mark the Rugby World Cup, a dragon has appeared atop Cardiff Castle overnight to celebrate the upcoming Champions League final, being held in the city. The dragon is spreading its wings beside a replica of the tournament’s trophy. The final, between Real Madrid (who went through last night) and...

« Previous Entries