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Baywatch for a new generation: The Slow Mo Marathon

For those of us old enough (cough, only just!) to remember Baywatch on TV, the iconic slow motion beach run of the opening credits is the stuff of legend. To celebrate the release of the new Baywatch film featuring Dwayne ‘The Rock’ Johnson and Zac Efron, Paramount hosted the world’s first Slow Motion Marathon in downtown LA. Alongside some of the cast members, thousands of ‘runners’...

An African Grey parrot became an insurance salesman in this Czech stunt

In a recent campaign for Ceska Pojistovna, the largest insurance company in the Czech Republic, Carl – an African Grey parrot – was trained to sell pet insurance by a Hollywood animal handler. Kind of. The above video explains all, but if you don’t have time, here’s a quick explanation. Over a 3 month period, Carl was taught to bark the words ‘car insurance’. He was take on a...

Green Flag hypnotise football fans for #itsoktoswitch campaign

Green Flag, a breakdown cover provider, wanted to convey how easy it is to switch to a different provider, and what better way to do this than hypnotize a bunch of die-hard football fans?! In all seriousness this is a very nice campaign – shareable and funny, double whammy. Green Flag hired a hypnotist to go into a pub and hypnotise Arsenal and Tottenham fans (arch enemies in the world of football if you...

Pringles create edible cloud to launch new campaign

Pringles has partnered with Kelly Brook to bring the world the first edible cloud, something Brits didn’t think could exist before 2037, according to a survey. Pringles and Kelly Brook have teamed up to launch a new machine which can create a cloud which tastes like all of your favourite flavours, apparently. The machine is said to be the future of snacking, and a survey reveals that Brits didn’t expect...

Samsung ad model interacts with commuters in real time stunt

To promote its new Gear S3 smart watch in Tel-Aviv, Israel, Samsung put this bus stop ad campaign together. The ad looks pretty standard fare – a male model posing with his watch under the brand name and tagline ‘Frontier – The time is now’ – until members of the public realise the model is being live-streamed as he starts to interact with them. A nice campaign, and a quick post...

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