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HiyaCar create mobile office to help commuters with tube strike

Car sharing company, HiyaCar, has created a ‘mobile office’ for frustrated commuters in London who have had their journey to work disrupted by today’s tube strike. The van was giving out free coffee and hosting free wifi this morning – something I’m sure stressed and late employees appreciated. This quick and simple stunt received good interaction and engagement on Twitter, with many...

P0rn site responds to archaic Utahn bill by redirecting all traffic to sex ed videos

P0rn site xHamster has capitalised on a rejected bill, responding with a PR move that is both well-judged and, well, a good thing. According to this on Vocativ, “in a 12-2 vote, the House Education Committee [in Utah, USA on Monday] struck down a bill that would have given parents the ability to choose to opt their kid into comprehensive sex education including instruction on consent and emergency...

‘Historically accurate’ Mr. Darcy portrait created to promote Jane Austen season

Mr. Darcy is one of Jane Austen’s most loved character’s, one that has always been portrayed by actors as tall, dark and handsome. However a study, conducted by UCL professor John Sutherland and Amanda Vickery of the Queen Mary University of London, as part of a five-week campaign – dubbed ‘Jane Austen Season’ on the Drama channel- has indicated otherwise. Apparently men in Jane...

Volvo opens new relaxation lodge in Swedish mountains

Volvo and premium hotel company, Tablet Hotels, have launched a ‘Get Away’ lodge in the Swedish mountains to promote Volvo’s new V90 Cross Country. Volvo has said that 6 in 10 people want to spend more time outdoors and less in the office. This stunt is simply to launch the new car, however it comes as part of a bigger campaign idea aimed at people struggling to find that illusive work-life...

PornHub upload Trump’s inauguration speech

PornHub is, historically, very good at PR (here are some previous stunts they’ve done – BangFit, recruitment advert campaign, space film scene). Not one to shy away from controversial topics, PornHub has cashed in on the public disdain for newly appointed US President Trump, by uploading his inauguration speech to their site. You may be wondering where is the clever PR connection…Well it all lies...

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