“Drag Him Away” – Domestic violence campaign launches at Euston Station

2012 has been a big year for interactive campaigns so far, and the National Centre for Domestic Violence has followed suit and launched a new interactive campaign at Euston Station. The campaign was created by...

Telecom NZ encourages phoning home with free Mother’s Day calls (not just for extra terrestrials)

Telecom NZ is encouraging children (presumably of the adult variety) to phone home this Mother’s Day with free phone calls from their phone boxes around the country. With over 3,000 phone boxes from Cape...

Time Magazine Breastfeeding Cover Captures Social Media’s Attention

The newest edition of Time Magazine shows an act between a mother and her son that has been going on for ages. This simple act of breastfeeding captured on the cover has the United States abuzz with opinions....

Weight Watchers and Debenhams team up to enhance shopping experience for those uncomfortable with their weight

A survey by Weight Watchers found that the biggest anxiety for a third of women shoppers was coming across pushy and rude sales assistants who made comments about their size. Women told how they had been told...

Ann Summers ice cream van promises freebies if you don a bikini or show your best sex face

To celebrate their ‘Summer Of Sex’, Ann Summers has ‘hijacked’ (or bought/hired, whichever sounds sexier) an ice cream van, rebranded it as the I Scream van and is taking it around the...

TorTyrrells Mariachi tour

What better way to start your morning than the sound of a mexican Mariachi band and a free bag of TorTyrrells, the new tortilla chip from Tyrrells. To celebrate the launch of TorTyrrells, in...

Bakery commissioned to create giant cupcake tree artwork

Cupcake bakery Crumbs and Doilies was commissioned by Japanese TV show ITTEQ  to create vanilla sponge and buttercream artwork of a cherry blossom tree – a significant symbol in Japanese culture. This...

Cadbury’s and Shazam join for Olympic TV ad campaign

Cadbury has utilised ITV’s link up with music identifying app Shazam to promote their latest advert. The advert will be shown for the first time this Saturday (12th May) during the Britain’s Got...

UBS produce Braille ad and story

SWISS financial services company, UBS, have launched a Braille advert this week, taking an alternative approach to a printed advert. The double-page spread was launched in March 31st – April 6th edition...