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Giant dragon appears on Cardiff Castle’s ramparts to mark Champions League final

Super quick one, this. A couple of years after the similarly executed ‘rugby ball in the wall’ stunt to mark the Rugby World Cup, a dragon has appeared atop Cardiff Castle overnight to celebrate...

Nike and the search for a sub-two-hour marathon

This week, I was really blown away by the latest campaign from Nike; looking to re-write the history books on what is humanly possible and break the sub-two-hour marathon barrier. This was a huge marketing...

Baywatch for a new generation: The Slow Mo Marathon

For those of us old enough (cough, only just!) to remember Baywatch on TV, the iconic slow motion beach run of the opening credits is the stuff of legend. To celebrate the release of the new Baywatch film...

An African Grey parrot became an insurance salesman in this Czech stunt

In a recent campaign for Ceska Pojistovna, the largest insurance company in the Czech Republic, Carl – an African Grey parrot – was trained to sell pet insurance by a Hollywood...

Green Flag hypnotise football fans for #itsoktoswitch campaign

Green Flag, a breakdown cover provider, wanted to convey how easy it is to switch to a different provider, and what better way to do this than hypnotize a bunch of die-hard football fans?! In all seriousness...

Pringles create edible cloud to launch new campaign

Pringles has partnered with Kelly Brook to bring the world the first edible cloud, something Brits didn’t think could exist before 2037, according to a survey. Pringles and Kelly Brook have teamed up to...

Goggle Boxing with Frank Bruno and son

Ahead of Joshua vs Klitschko this weekend, Frank Bruno has been recruited to teach the nation a new type of boxing. The former WBC and European heavyweight champion is joined by his son Franklin in a new...

Samsung ad model interacts with commuters in real time stunt

To promote its new Gear S3 smart watch in Tel-Aviv, Israel, Samsung put this bus stop ad campaign together. The ad looks pretty standard fare – a male model posing with his watch under the brand name...

Heineken wants to #OpenYourWorld in new campaign

Heineken is asking us to think differently about the people around us, and about them as a brand, as part of their latest campaign. #OpenYourWorld sees the beer giant try to convince people that although their...

New P0rnhub app enables you to censor your nudes with funny animations

Naughty video website P0rnhub (a moral-deficient consumer PR person’s (wet) dream, SURELY?) has created TrickPics, “the first app with augmented reality filters… for your naughty...

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